Captions
On-screen text of a video's spoken words, keeping viewers engaged when they watch with sound off.
Captions display what's being said as text on the video. Because most short-form is watched muted, captions are close to mandatory: they hold attention, aid comprehension and accessibility, and are shown to improve watch time. Styled, animated captions have become a visual signature of the format.
Accurate auto-captioning saves the hours it takes to transcribe and time-sync text by hand.
Keep reading.
Burned-in Captions
Captions permanently rendered into the video pixels, so they always show regardless of platform settings.
Read →Subtitles (SRT)
A separate, toggleable text track (often an .srt file) that platforms can display over a video.
Read →Transcription
Converting a video's spoken audio into written text, the basis for captions, editing and moment-detection.
Read →Stop reading, start posting.
Turn a long video into ranked, captioned clips — free to start.
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