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YouTube Shorts

YouTube's short-form vertical video format with its own feed, discovery surface and ad-revenue sharing.

Shorts are YouTube's vertical short-form videos, surfaced in a dedicated feed and eligible for ad revenue sharing. They're a way to reach new viewers who can then discover your long-form catalog, and they favor the same tight, hook-first vertical clips as TikTok and Reels.

Repurposing long uploads into Shorts is a common tactic to grow a channel without extra filming.

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