Safe Zone
The central area of a vertical frame that stays clear of platform UI like captions, usernames and buttons.
The safe zone is the region of a 9:16 frame that isn't covered by a platform's on-screen interface — the caption, handle, and action buttons that overlay the edges on TikTok, Reels and Shorts. Keeping key visuals and text inside it stops them being hidden behind UI.
Designing to the safe zone means important faces and words sit in the middle, not the top or bottom.
Keep reading.
Vertical Video (9:16)
Video shot or reframed taller than it is wide (9:16) to fill a phone screen — the standard for Reels, Shorts and TikTok.
Read →Captions
On-screen text of a video's spoken words, keeping viewers engaged when they watch with sound off.
Read →Aspect Ratio
The width-to-height proportion of a video, like 16:9 (landscape), 9:16 (vertical) or 1:1 (square).
Read →Auto-Reframe
Automatically re-cropping a landscape video to vertical while keeping the speaker or action centered.
Read →Stop reading, start posting.
Turn a long video into ranked, captioned clips — free to start.
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